FREE EBOOK

A Dealers Guide to Mastering the Credit Bureau

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Join thousands of professionals using this resource.

The credit bureau isn’t just a report—it’s the key to getting more deals bought, faster. In this free guide, we show you exactly how to read, interpret, and leverage credit bureau data so you can match customers to the right lenders, negotiate better terms, and close more deals.

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What’s inside

✅ The “Big Two” credit bureaus and which lenders use them

✅ Everything included in a credit report (and what really matters)

✅ How different factors impact credit scores—and what lenders weigh most

✅ The sales advantage of pulling credit early in the process

✅ How to read and decode bureau codes like a pro

✅ Tips to become the dealership credit expert your lenders trust

Why download this guide?

Too many dealerships leave money on the table by not mastering the credit bureau. This guide will help you:

  • Spot and solve deal blockers before they happen
  • Improve lender approvals with smarter credit matching
  • Confidently explain credit reports to customers
  • Close more deals by structuring them to lender preferences
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Frequently asked questions

Who is this guide for?

It’s designed for dealer principals, GMs, finance managers, and sales teams who want to improve approvals and profitability.

Does it cover both Equifax and TransUnion?

Yes, with a deeper focus on Equifax since it’s the most commonly used by Canadian lenders.

Will I learn how to read bureau codes?

Yes. You’ll get a breakdown of letter and number codes and what they mean for scoring and approvals.

Does it include sales process tips?

Yes. The guide shows how pulling credit earlier can improve deal structure and closing rates.

Is the guide really free?

Yes—download at no cost and start using these strategies today.